At Ovationtix it became a custom to receive a project with very loose project requirements that had to be hammered out with the help of my designs. A perfect example of this was the TKTS project. I was told that Ovationtix would be partnering with TKTS to help their clients sell more tickets. I understood what TKTS was from a consumer point of view and I understood the relationship Ovationtix had with their theater clients.
My first prototype reflected that knowledge.
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